Market Research Analysts and Marketing Specialists Salary in Rochester, NY (2025)
Official BLS OEWS data · May 2025 · 2,550 employed
Annual Mean
$81,630
$39.24/hr
Annual Median
$77,170
$37.10/hr
Bottom 10%
$46,030
$22.13/hr
Top 10%
$127,620
$61.36/hr
Location vs National Average
Rochester, NY
$81,630
Difference
-8.8% vs US avg
US National
$89,490
Salary Percentile Breakdown
| Percentile | Annual |
|---|---|
10th Percentile Bottom 10% | $46,030 |
25th Percentile Lower quarter | $58,490 |
50th PercentileMedian Median | $77,170 |
75th Percentile Upper quarter | $100,390 |
90th Percentile Top 10% | $127,620 |
Salary Distribution
Annual Salary Range
10th
$46K
25th
$58K
Median
$77K
75th
$100K
90th
$128K
Rochester, NY has a moderate number of Market Research Analysts and Marketing Specialists positions (approximately 2,550), reflecting steady demand in this occupation.
In Rochester, NY, Market Research Analysts and Marketing Specialists salaries range from $46,030 at the 10th percentile to $127,620 at the 90th percentile — a spread of $81,590 (106% of the median). This wide range suggests significant variation based on experience and employer in this area.
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Data: BLS OEWS May 2025 · Public domain · Not affiliated with BLS.