Market Research Analysts and Marketing Specialists Salary in San Diego-Chula Vista-Carlsbad, CA (2025)
Official BLS OEWS data · May 2025
Annual Mean
$93,680
$45.04/hr
Annual Median
$79,440
$38.19/hr
Bottom 10%
$42,700
$20.53/hr
Top 10%
$162,860
$78.30/hr
Location vs National Average
San Diego-Chula Vista-Carlsbad, CA
$93,680
Difference
+4.7% vs US avg
US National
$89,490
Salary Percentile Breakdown
| Percentile | Annual |
|---|---|
10th Percentile Bottom 10% | $42,700 |
25th Percentile Lower quarter | $57,660 |
50th PercentileMedian Median | $79,440 |
75th Percentile Upper quarter | $116,160 |
90th Percentile Top 10% | $162,860 |
Salary Distribution
Annual Salary Range
10th
$43K
25th
$58K
Median
$79K
75th
$116K
90th
$163K
In San Diego-Chula Vista-Carlsbad, CA, Market Research Analysts and Marketing Specialists salaries range from $42,700 at the 10th percentile to $162,860 at the 90th percentile — a spread of $120,160 (151% of the median). This wide range suggests significant variation based on experience and employer in this area.
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Data: BLS OEWS May 2025 · Public domain · Not affiliated with BLS.